Introduction
Define agreement between website owner (your company) and user.
State that by using the website or services, users agree to abide by the terms.
Definitions
Define terms like “Company,” “User,” “Services,” “Content,” etc.
Use of Website
Users must not misuse the website (e.g., hacking, spreading malware).
Prohibit unlawful, fraudulent, or harmful activities.
Intellectual Property
State that all content, branding, and materials belong to the company unless otherwise specified.
Prohibit unauthorized copying, distribution, or modification.
Services
Describe services offered (SEO, social media marketing, PPC, etc.).
Clarify that results are not guaranteed due to industry variability.
Payment Terms
Outline payment requirements, invoicing, late fees, and refund policies.
Explain subscription or retainer-based services, if any.
User Obligations
Users must provide accurate information for campaigns.
Users are responsible for compliance with advertising regulations in their regions.
Confidentiality
Explain how confidential business information will be handled.
Boundaries on disclosure and non-disclosure requirements.
Limitation of Liability
Limit liability for errors, delays, or performance inconsistencies.
Exclude indirect, consequential, or incidental damages.
Termination
Conditions under which the company may suspend or terminate services.
User responsibilities in the event of termination.
Governing Law
Specify jurisdiction and applicable law for disputes.
Amendments
Reserve the right to modify terms at any time with updated posting on website.
Contact Information
Provide a clear way for users to contact you for clarifications.